UX/CRO Researcher

Analyze the website’s audience, acquisition, and behavior data to understand what is working on the site and identify areas of friction
Perform KPI audits and create benchmark reports to measure impact of changes to the site on engagement and performance
Research competition to identify opportunities and get insights into the features and experiences on other sites
Document and present issues and recommendations for improvements
Design, implement, monitor, and report on a/b, split URL, and other types of testing to validate ideas and decisions
Work closely with site owners, design, content, developers, and digital marketing specialists on the creation or refinement of templates, pages, microsites, etc.
Share insights and best practices on user experience and conversion rate optimization

5 years of experience in a UX/CRO role and proficient in:
Research, data analysis, test creation
Understanding user experience, journeys, and concepts surrounding conversion rates and how to improve them
Problem solving, decision making, and attention to detail
Written and verbal communication skills, including presenting to various types of work groups and C-level executives
Managing roadmaps, projects, and tasks
Software related to the UX/CRO research process such as Google Analytics, VWO (testing tools, heatmapping, form analysis, funnel analysis), presentation creation, and spreadsheets